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The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion
The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion
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The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion

Grewal, Dhruv ; Ahlbom, Carl-Philip ; Noble, Stephanie M. ; Shankar, Venkatesh ; Narang, Unnati ; Nordfält, Jens

Journal of marketing research, 2023-12, Vol.60 (6), p.1071-1094 [Periódico revisado por pares]

Los Angeles, CA: SAGE Publications

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2
Influencers as ideological intermediaries: promotional politics and authenticity labour in influencer collaborations
Influencers as ideological intermediaries: promotional politics and authenticity labour in influencer collaborations
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Influencers as ideological intermediaries: promotional politics and authenticity labour in influencer collaborations

Arnesson, Johanna

Media, culture & society, 2023-04, Vol.45 (3), p.528-544 [Periódico revisado por pares]

London, England: SAGE Publications

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3
Focus Groups, a Mechanism to Determine Specific Group Dynamics in Issues Relating to Faculty Development
Focus Groups, a Mechanism to Determine Specific Group Dynamics in Issues Relating to Faculty Development
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Focus Groups, a Mechanism to Determine Specific Group Dynamics in Issues Relating to Faculty Development

Cain, Lisa ; McCleary-Gaddy, Asia

The journal of faculty development, 2023-01, Vol.37 (1), p.54-65 [Periódico revisado por pares]

Madison: Magna Publications

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4
Animation video design as promotion for nature school as habituation of green lifestyle
Animation video design as promotion for nature school as habituation of green lifestyle
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Animation video design as promotion for nature school as habituation of green lifestyle

Ekawardhani, Yully Ambarsih ; Subandi, Didi ; Kurniadi, Bisma Hikmah

Journal of Eastern European and Central Asian research, 2023-01, Vol.10 (4), p.659-667

Minneapolis: The Institute of Eastern Europe and Central Asia

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5
Power to the Sisters: Qualitative Study Featuring the Barriers of African American Women Working in Higher Education
Power to the Sisters: Qualitative Study Featuring the Barriers of African American Women Working in Higher Education
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Power to the Sisters: Qualitative Study Featuring the Barriers of African American Women Working in Higher Education

Hill, Bridgett

ProQuest LLC, 2023

ProQuest LLC

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6
E-book or print book: parents' current view in Hong Kong
E-book or print book: parents' current view in Hong Kong
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E-book or print book: parents' current view in Hong Kong

Sung, Yan Yu Cora ; Chiu, Dickson K.W.

Library hi tech, 2022-11, Vol.40 (5), p.1289-1304 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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7
Pause, re-think, go virtual … pandemic adaptations from 20 diverse mental health promotion intervention projects across Canada
Pause, re-think, go virtual … pandemic adaptations from 20 diverse mental health promotion intervention projects across Canada
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Pause, re-think, go virtual … pandemic adaptations from 20 diverse mental health promotion intervention projects across Canada

Riley, Barbara L ; Valaitis, Renata F ; Abramowicz, Aneta ; d'Avernas, Eric ; Jolin, Mari Alice

Mental health & prevention, 2022-06, Vol.26, p.200235-200235, Article 200235 [Periódico revisado por pares]

Germany: Elsevier GmbH

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8
Digital influencers, food and tourism - a new model of open innovation for businesses in the Ho.Re.Ca. sector
Digital influencers, food and tourism - a new model of open innovation for businesses in the Ho.Re.Ca. sector
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Digital influencers, food and tourism - a new model of open innovation for businesses in the Ho.Re.Ca. sector

Ingrassia, Marzia ; Bellia, Claudio ; Giurdanella, Chiara ; Columba, Pietro ; Chironi, Stefania

Journal of open innovation, 2022-03, Vol.8 (1), p.1-29, Article 50 [Periódico revisado por pares]

Basel: MDPI

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9
Marketing virtual reality experiences ... without the headset: watching, playing and fearing Anagram's Goliath
Marketing virtual reality experiences ... without the headset: watching, playing and fearing Anagram's Goliath
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Marketing virtual reality experiences ... without the headset: watching, playing and fearing Anagram's Goliath

Freeman, Matthew

Media practice and education, 2022-01, Vol.23 (1), p.20-36 [Periódico revisado por pares]

Routledge

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10
Wineries communication strategies: A text mining analysis
Wineries communication strategies: A text mining analysis
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Wineries communication strategies: A text mining analysis

Fagioli, Filippo F ; Gallesio, Giorgia ; Viganò, Elena

Wine economics and policy, 2022, Vol.11 (1), p.73-87 [Periódico revisado por pares]

Florence: Firenze University Press

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