Idioma:

The other side of innovation solving the execution challenge

Vijay Govindarajan Chris Trimble

Localização: EPECP - Esc. Politécnica-Bib Eng Civil e Prod (6.001.76 G747o ) e outros locais(Acessar)

Título:
The other side of innovation solving the execution challenge
Autor: Vijay Govindarajan
Chris Trimble
Assuntos: Technological innovations -- Management; Industrial management; Strategic planning; ADMINISTRAÇÃO DE INOVAÇÕES TECNOLÓGICAS; ADMINISTRAÇÃO INDUSTRIAL; PLANEJAMENTO ESTRATÉGICO
Notas: Includes bibliographical references and index
Descrição: Introduction: Making innovation happen -- Build the team. Divide the labor ; Assemble the dedicated team ; Manage the partnership -- Run a disciplined experiment. Formalize the experiment ; Break down the hypothesis ; Seek the truth -- Conclusion: Moving on, moving up
The authors reveal how to execute an innovation initiative. Regardless of the type of initiative, the crux of the challenge is that business organizations are not designed for innovation; they are designed for ongoing operations. And there are deep and fundamental conflicts between the two.
Editor: Boston, Mass. Harvard Business School Pub.
Data de criação/publicação: c2010
Formato: xiv, 220 p. ill. 25 cm.
Idioma: Inglês

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