Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Artigo
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Active learning in marketing does it work? Our experience combining Markstrat and marketing planning in BrazilMarcos Cortez Campomar Ana Akemi Ikeda; Roberto Flores Falcão; Samantha MazzeroInternational Journal of Education and Research Adelaide v. 1, n. 4, p. 1-8, Apr. 2013Adelaide 2013Acesso online |
2 |
Material Type: Artigo
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Big data usage in the marketing information systemAlexandre Borba Salvador Ana Akemi IkedaJournal of Data Analysis and Information Processing Irvine, CA v. 2, n. 3, Aug. 2014Irvine, CA 2014Acesso online |
3 |
Material Type: Artigo de Congresso
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Brand crisis management and its impact on brand image a case studyAlexandre Borba Salvador Ana Akemi Ikeda; Edson Crescitelli; BALAS Annual Conference 2015 2015 San Juan, Puerto RicoEntrepreneurship in a diverse world of global initiatives Seattle : Business Association of Latin American Studies, 2015Seattle Business Association of Latin American Studies 2015Acesso online |
4 |
Material Type: Artigo de Congresso
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Children, marketing and food a drawing collection studyAndres Rodriguez Veloso Diogo Fajardo Nunes Hildebrand; Marcos Cortez Campomar; Ana Akemi Ikeda; Academy of Marketing Conference 2012 (2012 Southampton, UK)Marketing: catching the technology wave Argyll : Academy of Marketing, 2012Argyll Academy of Marketing 2012Acesso online |
5 |
Material Type: Artigo
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Country image and consumers' instrumental personal values is there a link?Janaina de Moura Engracia Giraldi Ana Akemi Ikeda; Adriana Backx Noronha VianaRevista Brasileira de Gestão e Desenvolvimento Regional Taubaté v. 9, n. 3, p. 24-53, set./dez. 2013Taubaté 2013Acesso online |
6 |
Material Type: Artigo de Congresso
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Customer value and shopping experienceBeatriz Cavalcante Chamie Ana Akemi Ikeda; Marcos Cortez Campomar; Biennial World Marketing Congress (16. 2013 Melbourne, Australia)Looking forward, looking back : drawing on the past to shape the future of marketing Ruston, LA : Academy of Marketing Science, 2013 p. 903-912Ruston, LA Academy of Marketing Science 2013Acesso online |
7 |
Material Type: Artigo
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Discussing laddering application by the Means-End Chain theoryTânia Modesto Veludo de Oliveira Ana Akemi Ikeda; Marcos Cortez CampomarThe Qualitative Report Fort Laudedale, Florida v. 11, n. 4, Dec. 2006Fort Lauderdale, Florida 2006Acesso online |
8 |
Material Type: Artigo
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Discussing laddering application by the Means-End Chain theoryTânia Modesto Veludo de Oliveira Ana Akemi Ikeda; Marcos Cortez CampomarThe Qualitative Report Fort Laudedale, Florida v. 11, n. 4, Dec. 2006Fort Lauderdale, Florida 2006Acesso online |
9 |
Material Type: Artigo
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Diseases, Injuries, and Risk Factors in Child and Adolescent Health, 1990 to 2017 Findings From the Global Burden of Diseases, Injuries, and Risk Factors 2017 StudyRobert C Reiner Junior Helen Elizabeth Olsen; Chad Thomas Ikeda; Michelle M Echko; Katherine E Ballestreros; Helen Manguerra; Ira Martopullo; Anoushka Millear; Chloe Shields; Isabela Judith Martins BenseñorJama pediatrics v. 173, n. 6, article ID e190337, 17p, 2019Chicago 2019Acesso online. A biblioteca também possui exemplares impressos. |
10 |
Material Type: Artigo de Congresso
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Evolution and trends in the study of marketing planningMarcos Cortez Campomar Roberto Flores Falcão; Ana Akemi Ikeda; BALAS Annual Conference 2014 (2014 Port of Spain, Trinidad and Tobago)Local responses to global challenges: lessons from small economies Seattle : Business Association of Latin American Studies, 2014Seattle Business Association of Latin American Studies 2014Acesso online |