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Material Type: Artigo
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How brand gender affects consumer preference for sweet food: The role of the association between gender and tasteDing, Ying ; Liu, Yanzheng ; Xu, SunxuPsychology & marketing, 2024-06, Vol.41 (6), p.1242-1253 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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Do obese and nonobese consumers respond differently to price changes? Implications of preference heterogeneity for obesity‐oriented food taxes and subsidiesZhen, Chen ; Chen, Yu ; Lin, Biing‐Hwan ; Karns, Shawn ; Mancino, Lisa ; Ver Ploeg, MicheleAmerican journal of agricultural economics, 2024-05, Vol.106 (3), p.1058-1088 [Periódico revisado por pares]Boston, USA: Wiley Periodicals, IncTexto completo disponível |
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3 |
Material Type: Artigo
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Intelligent neuromarketing framework for consumers' preference prediction from electroencephalography signals and eye trackingMashrur, Fazla Rabbi ; Rahman, Khandoker Mahmudur ; Miya, Mohammad Tohidul Islam ; Vaidyanathan, Ravi ; Anwar, Syed Ferhat ; Sarker, Farhana ; Mamun, Khondaker A.Journal of consumer behaviour, 2024-05, Vol.23 (3), p.1146-1157 [Periódico revisado por pares]London: Wiley Subscription Services, IncTexto completo disponível |
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Material Type: Artigo
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Using blockchain or not? A focal firm's blockchain strategy in the context of carbon emission reduction technology innovationZhu, Jianhua ; Feng, Taiwen ; Lu, Ying ; Jiang, WenboBusiness strategy and the environment, 2024-05, Vol.33 (4), p.3505-3531 [Periódico revisado por pares]Chichester: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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Stop and smell the roses: How and when busyness impacts consumers' preference for minimalist advertisementsChen, Siyun ; Ponomarenko, Veronika ; Xiao, Tingwen ; Lv, Linxiang ; Liu, GuanrongPsychology & marketing, 2024-04, Vol.41 (4), p.899-915 [Periódico revisado por pares]Hoboken: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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The impact of lay elitism on preference and choice inconsistency in consumption across culturesLetty Y‐Y Kwan ; Yu‐Sheng HungInternational journal of consumer studies, 2024-03, Vol.48 (2) [Periódico revisado por pares]Oxford: Blackwell Publishing LtdTexto completo disponível |
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Material Type: Artigo
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Consumer preferences for food away from home: Dine in versus deliveryKilders, Valerie ; Caputo, Vincenzina ; Lusk, Jayson L.American journal of agricultural economics, 2024-03, Vol.106 (2), p.496-525 [Periódico revisado por pares]Boston, USA: Wiley Periodicals, IncTexto completo disponível |
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Material Type: Artigo
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Effects of green and circular products' features on consumers' choice of remanufactured smartphonesKerber, Jaqueline Carneiro ; Fettermann, Diego Castro ; Bouzon, MarinaBusiness strategy and the environment, 2024-03, Vol.33 (3), p.2331-2344 [Periódico revisado por pares]Chichester: Wiley Periodicals IncTexto completo disponível |
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Material Type: Artigo
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US consumer preferences and attitudes toward seaweed and value‐added productsZheng, Qiujie ; Davis, Christopher V. ; Noll, Anne Langston ; Bernier, Raymond ; Labbe, RandyAgribusiness (New York, N.Y.), 2024-02 [Periódico revisado por pares]Texto completo disponível |
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10 |
Material Type: Artigo
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Random choice and market demandBirchenall, Javier A.The Canadian journal of economics, 2024-02, Vol.57 (1), p.165-198 [Periódico revisado por pares]Malden: Blackwell Publishing LtdTexto completo disponível |