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Refinado por: assunto: Advertising remover
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1
Copy Test and Starch Test
Material Type:
Verbete
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Copy Test and Starch Test

Schulz, Rüdiger Donsbach, Wolfgang

The International Encyclopedia of Communication, 2008, Vol.3, p.1002-1004

Chichester, UK: John Wiley & Sons, Ltd

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2
Dive into our deep content
Material Type:
Artigo
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Dive into our deep content

Allen, Robin Lee

Nation's Restaurant News, 2010-06, Vol.44 (13), p.4

New York: Penton Media, Inc., Penton Business Media, Inc. and their subsidiaries

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3
How newspapers can get more ads
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magazinearticle
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How newspapers can get more ads

Bowman, Peter

Campaign (London. 1968), 1992-05, p.32

Haymarket Media Group

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4
Media: Things we like
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magazinearticle
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Media: Things we like

Campaign, 2014-11, p.22-22

Teddington: Haymarket Media Group

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5
Peer Evaluation and Readership of Influential Contributions to the Advertising Literature
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Artigo
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Peer Evaluation and Readership of Influential Contributions to the Advertising Literature

Beard, Fred K.

Journal of advertising, 2002-12, Vol.31 (4), p.65-75 [Periódico revisado por pares]

Abingdon: Taylor & Francis Group

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6
Creative Workplaces
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Artigo
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Creative Workplaces

Drews, David

Creative Review, 2017-05, Vol.37 (5), p.12

London: Centaur Media USA Inc. (A member of Centaur Plc Group)

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7
Does Cigarette Print Advertising Adhere to the Tobacco Institute's Voluntary Advertising and Promotion Code? An Assessment
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Artigo
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Does Cigarette Print Advertising Adhere to the Tobacco Institute's Voluntary Advertising and Promotion Code? An Assessment

Barbeau, Elizabeth M. ; DeJong, William ; Brugge, Douglas M. ; Rand, William M.

Journal of public health policy, 1998-01, Vol.19 (4), p.473-488 [Periódico revisado por pares]

England: Journal of Public Health Policy

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8
Transit tabs hurt dailies: NADbank
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Artigo
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Transit tabs hurt dailies: NADbank

Powell, Chris

Marketing magazine (Toronto), 2001-09, Vol.106 (37), p.4

Toronto

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9
Strategy and Structure in Bank Advertising: An Empirical Test
Material Type:
Artigo
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Strategy and Structure in Bank Advertising: An Empirical Test

Laskey, Henry A ; Seaton, Bruce ; Nicholls, J.A.F

International journal of bank marketing, 1992-03, Vol.10 (3), p.3-8 [Periódico revisado por pares]

Bradford: MCB UP Ltd

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10
Rural PublishingSurveying the surveys; Talk to any of the rural publishers for long enough and it becomes clear there are ructions over readership surveys and figures. Andrea Malcolm checks out the claims and counter-claims that ad agencies and media buyers are likely to encounter
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Artigo
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