Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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11 |
Material Type: Artigo
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Augmenting the eye of the beholder: exploring the strategic potential of augmented reality to enhance online service experiencesHilken, Tim ; de Ruyter, Ko ; Chylinski, Mathew ; Mahr, Dominik ; Keeling, Debbie I.Journal of the Academy of Marketing Science, 2017-11, Vol.45 (6), p.884-905 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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12 |
Material Type: Artigo
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Customer experience quality: an exploration in business and consumer contexts using repertory grid techniqueLemke, Fred ; Clark, Moira ; Wilson, HughJournal of the Academy of Marketing Science, 2011-12, Vol.39 (6), p.846-869 [Periódico revisado por pares]Boston: Springer USTexto completo disponível |
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13 |
Material Type: Artigo
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Business Models: An Information Systems Research AgendaVeit, Daniel ; Clemons, Eric ; Benlian, Alexander ; Buxmann, Peter ; Hess, Thomas ; Kundisch, Dennis ; Leimeister, Jan Marco ; Loos, Peter ; Spann, MartinBusiness & information systems engineering, 2014-02, Vol.6 (1), p.45-53 [Periódico revisado por pares]Wiesbaden: Springer Fachmedien WiesbadenTexto completo disponível |
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14 |
Material Type: Artigo
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A two-sided matching model in the context of B2B export cross-border e-commerceMiao, Yumeng ; Du, Rong ; Li, Jin ; Westland, J. ChristopherElectronic commerce research, 2019-12, Vol.19 (4), p.841-861 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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15 |
Material Type: Artigo
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Understanding anthropomorphism in service provision: a meta-analysis of physical robots, chatbots, and other AIBlut, Markus ; Wang, Cheng ; Wünderlich, Nancy V. ; Brock, ChristianJournal of the Academy of Marketing Science, 2021-07, Vol.49 (4), p.632-658 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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16 |
Material Type: Artigo
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Marketing and business performanceMorgan, Neil A.Journal of the Academy of Marketing Science, 2012, Vol.40 (1), p.102-119 [Periódico revisado por pares]Boston: Springer USTexto completo disponível |
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17 |
Material Type: Artigo
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Reaching the breaking point: a dynamic process theory of business-to-business customer defectionHollmann, Thomas ; Jarvis, Cheryl Burke ; Bitner, Mary JoJournal of the Academy of Marketing Science, 2015-03, Vol.43 (2), p.257-278 [Periódico revisado por pares]Boston: Springer USTexto completo disponível |
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18 |
Material Type: Artigo
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Customer experience: fundamental premises and implications for researchBecker, Larissa ; Jaakkola, ElinaJournal of the Academy of Marketing Science, 2020-07, Vol.48 (4), p.630-648 [Periódico revisado por pares]New York: Springer USTexto completo disponível |
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19 |
Material Type: Artigo
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Business models, value capture, and the digital enterpriseTeece, David J ; Linden, GregJournal of organization design (Aarhus), 2017-08, Vol.6 (8), p.1-14, Article 8 [Periódico revisado por pares]Cham: SpringerTexto completo disponível |
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20 |
Material Type: Artigo
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20 years of Electronic Commerce ResearchKumar, Satish ; Lim, Weng Marc ; Pandey, Nitesh ; Christopher Westland, J.Electronic commerce research, 2021-03, Vol.21 (1), p.1-40 [Periódico revisado por pares]New York: Springer USTexto completo disponível |