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The complementary effect of quality management and proactive market orientation on radical product innovation under environmental uncertainty
The complementary effect of quality management and proactive market orientation on radical product innovation under environmental uncertainty
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The complementary effect of quality management and proactive market orientation on radical product innovation under environmental uncertainty

El Manzani, Younès ; Cegarra, Jean Jack

International journal of technology management, 2023-01, Vol.93 (1/2), p.1-35 [Periódico revisado por pares]

Inderscience

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