Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Artigo
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Country image and consumers' instrumental personal values is there a link?Janaina de Moura Engracia Giraldi Ana Akemi Ikeda; Adriana Backx Noronha VianaRevista Brasileira de Gestão e Desenvolvimento Regional Taubaté v. 9, n. 3, p. 24-53, set./dez. 2013Taubaté 2013Acesso online |
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2 |
Material Type: Artigo de Congresso
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The usage of music in marketing and services marketing a systematic reviewWilderson Moisés Furtado Ana Akemi Ikeda; Seminários em Administração - SEMEAD (20. 2017 São Paulo, SP)Anais São Paulo: EAD/FEA/USP, 2017São Paulo EAD/FEA/USP 2017Acesso online |
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3 |
Material Type: Artigo
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Reflections on qualitative research in businessAna Akemi IkedaRevista de Gestão USP São Paulo v. 16, n. 3, p. 49-64, jul./set. 2009São Paulo 2009Acesso online. A biblioteca também possui exemplares impressos. |
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4 |
Material Type: Artigo
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Reflections on qualitative research in businessAna Akemi IkedaRevista de Gestão USP São Paulo v. 16, n. 3, p. 49-64, jul./set. 2009São Paulo 2009Acesso online. A biblioteca também possui exemplares impressos. |
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5 |
Material Type: Artigo de Congresso
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Brand crisis management and its impact on brand image a case studyAlexandre Borba Salvador Ana Akemi Ikeda; Edson Crescitelli; BALAS Annual Conference 2015 2015 San Juan, Puerto RicoEntrepreneurship in a diverse world of global initiatives Seattle : Business Association of Latin American Studies, 2015Seattle Business Association of Latin American Studies 2015Acesso online |
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6 |
Material Type: Artigo de Congresso
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Formalizing marketing in a developing economyMarcos Cortez Campomar Roberto Flores Falcão; Ana Akemi Ikeda; BALAS Annual Conference 2014 (2014 Port of Spain, Trinidad and Tobago)Local responses to global challenges: lessons from small economies Seattle : Business Association of Latin American Studies, 2014Seattle Business Association of Latin American Studies 2014Acesso online |
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7 |
Material Type: Artigo de Congresso
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Methods for the construction of a management discipline an applied approach in BrazilRoberto Flores Falcão Ana Akemi Ikeda; Guilherme de Farias Shiraishi; European Marketing Academy Conference (43. 2014 Valencia, Espanha)Paradigm shifts & interactions Brussels : EMAC, 2014 p. 239Brussels EMAC 2014Acesso online |
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8 |
Material Type: Artigo de Congresso
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Children, marketing and food a drawing collection studyAndres Rodriguez Veloso Diogo Fajardo Nunes Hildebrand; Marcos Cortez Campomar; Ana Akemi Ikeda; Academy of Marketing Conference 2012 (2012 Southampton, UK)Marketing: catching the technology wave Argyll : Academy of Marketing, 2012Argyll Academy of Marketing 2012Acesso online |
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9 |
Material Type: Artigo
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Big data usage in the marketing information systemAlexandre Borba Salvador Ana Akemi IkedaJournal of Data Analysis and Information Processing Irvine, CA v. 2, n. 3, Aug. 2014Irvine, CA 2014Acesso online |
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10 |
Material Type: Artigo
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Discussing laddering application by the Means-End Chain theoryTânia Modesto Veludo de Oliveira Ana Akemi Ikeda; Marcos Cortez CampomarThe Qualitative Report Fort Laudedale, Florida v. 11, n. 4, Dec. 2006Fort Lauderdale, Florida 2006Acesso online |