Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Livro
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The Influencer Industry: The Quest for Authenticity on Social MediaHund, EmilyUnited States: Princeton University Press 2023Texto completo disponível |
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2 |
Material Type: Livro
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Latinos, Inc: the marketing and making of a peopleDavila, ArleneBerkeley: University of California Press 2012Sem texto completo |
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3 |
Material Type: Artigo
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Dynamic Pricing with Online ReviewsShin, Dongwook ; Vaccari, Stefano ; Zeevi, AssafManagement Science, 2023-02, Vol.69 (2), p.824-845 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
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4 |
Material Type: Artigo
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Decide Now or Later: Making Sense of Incoherence Across Online ReviewsYin, Dezhi ; de Vreede, Triparna ; Steele, Logan M. ; de Vreede, Gert-JanInformation systems research, 2023-09, Vol.34 (3), p.1211-1227 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
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5 |
Material Type: Artigo
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The Interplay Between Online Reviews and Physician Demand: An Empirical InvestigationXu, Yuqian ; Armony, Mor ; Ghose, AnindyaManagement Science, 2021-12, Vol.67 (12), p.7344-7361 [Periódico revisado por pares]Linthicum: INFORMSTexto completo disponível |
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6 |
Material Type: Livro
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Storytelling with data: a data visualization guide for business professionalsNussbaumer Knaflic, ColeNewark: Wiley 2015Texto completo disponível |
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7 |
Material Type: Artigo
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DESTINATION MARKETING ESSENTIALSGalindo Henríquez, Francisco AlbertoAnuario turismo y sociedad, 2018-07, Vol.23, p.275-278 [Periódico revisado por pares]Bogotá: Universidad Externado de ColombiaTexto completo disponível |
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8 |
Material Type: Artigo
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QUAL O PAPEL DO CONSUMO NA SOCIEDADE CONTEMPORANEA CAPITALISTA?Brei, Vinicius AndradeRevista de Administração de Empresas, 2018-03, Vol.58 (2), p.212-213A [Periódico revisado por pares]São Paulo: Fundacao Getulio VargasTexto completo disponível |
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9 |
Material Type: Livro
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Remaking the American Patient: How Madison Avenue and Modern Medicine Turned Patients into ConsumersTomes, NancyChapel Hill: The University of North Carolina Press 2016Sem texto completo |
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10 |
Material Type: Livro
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Red Meat Republic: A Hoof-to-Table History of How Beef Changed AmericaSpecht, JoshuaUnited States: Princeton University Press 2019Sem texto completo |