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The Routledge Handbook of Strategic Communication
The Routledge Handbook of Strategic Communication
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The Routledge Handbook of Strategic Communication

Holtzhausen, Derina ; Zerfass, Ansgar Holtzhausen, Derina ; Zerfass, Ansgar

Oxford: Routledge 2015

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2
Creating business value through corporate communication: A theory-based framework and its practical application
Creating business value through corporate communication: A theory-based framework and its practical application
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Creating business value through corporate communication: A theory-based framework and its practical application

Zerfass, Ansgar ; Viertmann, Christine

Journal of communication management (London, England), 2017-01, Vol.21 (1), p.68-81 [Periódico revisado por pares]

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3
Future Directions of Strategic Communication
Future Directions of Strategic Communication
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Future Directions of Strategic Communication

Werder, Kelly Page ; Nothhaft, Howard ; Zerfass, Ansgar ; Verčič, Dejan

Routledge 2020

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4
Internal communication and innovation culture: developing a change framework
Internal communication and innovation culture: developing a change framework
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Internal communication and innovation culture: developing a change framework

Linke, Anne ; Zerfass, Ansgar

Journal of communication management (London, England), 2011-11, Vol.15 (4), p.332-348 [Periódico revisado por pares]

London: Emerald Group Publishing Limited

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5
Social media governance: regulatory frameworks for successful online communications
Social media governance: regulatory frameworks for successful online communications
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Social media governance: regulatory frameworks for successful online communications

Linke, Anne ; Zerfass, Ansgar

Journal of communication management (London, England), 2013-01, Vol.17 (3), p.270-286 [Periódico revisado por pares]

London: Emerald Group Publishing Limited

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6
Managing CEO communication and positioning: A cross-national study among corporate communication leaders
Managing CEO communication and positioning: A cross-national study among corporate communication leaders
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Managing CEO communication and positioning: A cross-national study among corporate communication leaders

Zerfass, Ansgar ; Verčič, Dejan ; Wiesenberg, Markus Andrea Catellani, Professor

Journal of communication management (London, England), 2016-02, Vol.20 (1), p.37-55 [Periódico revisado por pares]

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7
Zwischen Aufbruch und Konvention. Grundlagen und Grenzen virtueller Stakeholder-Dialoge in der strategischen Kommunikation von Organisationen
Zwischen Aufbruch und Konvention. Grundlagen und Grenzen virtueller Stakeholder-Dialoge in der strategischen Kommunikation von Organisationen
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Zwischen Aufbruch und Konvention. Grundlagen und Grenzen virtueller Stakeholder-Dialoge in der strategischen Kommunikation von Organisationen

Ziegele, Daniel ; Kurtze, Hannah ; Zerfaß, Ansgar

Medien & Kommunikationswissenschaft : M & K, 2022, Vol.70 (4), p.383-403 [Periódico revisado por pares]

Baden-Baden: Nomos Verlagsgesellschaft mbH und Co KG

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8
Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management
Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management
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Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management

Macnamara, Jim ; Zerfass, Ansgar

International journal of strategic communication, 2012-10, Vol.6 (4), p.287-308 [Periódico revisado por pares]

Philadelphia: Taylor & Francis Group

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9
Strengthening the role of communication departments: A framework for positioning communication departments at the top of and throughout organizations
Strengthening the role of communication departments: A framework for positioning communication departments at the top of and throughout organizations
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Strengthening the role of communication departments: A framework for positioning communication departments at the top of and throughout organizations

Brockhaus, Jana ; Zerfass, Ansgar

Corporate communications, 2022-01, Vol.27 (1), p.53-70 [Periódico revisado por pares]

Bradford: Emerald Publishing Limited

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10
Business models for communication departments: a comprehensive approach to analyzing, explaining and innovating communication management in organizations
Business models for communication departments: a comprehensive approach to analyzing, explaining and innovating communication management in organizations
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Business models for communication departments: a comprehensive approach to analyzing, explaining and innovating communication management in organizations

Zerfass, Ansgar ; Link, Jeanne

Journal of communication management (London, England), 2024-07, Vol.28 (3), p.384-403 [Periódico revisado por pares]

London: Emerald Publishing Limited

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