Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: magazinearticle
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Planning in an unplanned world: no longer a cloistered and academic discipline, modern strategic planning builds brand narrative through real-time multitaskingTender, MariaAdweek (2003), 2014-05, Vol.55 (19), p.19Adweek, LLCTexto completo disponível |
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2 |
Material Type: magazinearticle
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Delivering on the grand plan: a renewed focus on strategic planning and big wins like Unilever have PHD stepping out of the shadow of its rivalsO'Leary, NoreenAdweek (2003), 2013-01, Vol.54 (3), p.22Adweek, LLCTexto completo disponível |
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3 |
Material Type: magazinearticle
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Magna turns to radio, local TV: first network deals use a 'flexible scale' processBachman, KatyAdweek (2003), 2010-02, Vol.51 (7), p.5Adweek, LLCTexto completo disponível |
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4 |
Material Type: magazinearticle
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The specialists: for broadcast and digital production, send in the expertsKay, BradleyAdweek (2003), 2008-09, Vol.49 (28), p.17Adweek, LLCTexto completo disponível |
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5 |
Material Type: magazinearticle
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It's all in the planningCharnock, WilliamAdweek (2003), 2007-08, Vol.48 (29), p.16New York: Adweek, LLCTexto completo disponível |
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6 |
Material Type: magazinearticle
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Different paths but one idea: reclaim media strategy: YR becomes latest shop to inject media planning into creative processMcMains, Andrew ; Solman, Grefory ; Sampey, KathleenAdweek (2003), 2006-08, Vol.47 (31), p.8Adweek, LLCTexto completo disponível |
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7 |
Material Type: magazinearticle
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The Martin Agency: master storytellers mix creative with an aggressive new business strategyParpis, EleftheriaAdweek (2003), 2010-01, Vol.51 (4), p.10Adweek, LLCTexto completo disponível |
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8 |
Material Type: Artigo
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Ryan Drossman bulks up shopSurman, MattAdweek (Eastern ed.), 1996-09, Vol.37 (39), p.6New York: Adweek LLCTexto completo disponível |
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9 |
Material Type: Artigo
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Ogilvy's O'Meara to JWTFest, GlenAdweek (Southeast edition), 1998-07, Vol.19 (30), p.2Atlanta: Adweek LLCTexto completo disponível |
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10 |
Material Type: Artigo
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Portal playerKuchinskas, SusanAdweek (Eastern ed.), 1999-05, Vol.40 (18), p.IQ10New York: Adweek LLCTexto completo disponível |