Methods for testing and evaluating survey questionnaires

Enviar para

Título:
Methods for testing and evaluating survey questionnaires
Autor: Stanley Presser 1950-
Assuntos: METODOLOGIA DA PESQUISA; QUESTIONÁRIOS; PESQUISA; Social surveys -- Methodology; Questionnaires -- Methodology; Social sciences -- Research -- Methodology; Data Collection -- methods; Questionnaires; Social Sciences -- methods; Enquêtes sociales -- Méthodologie -- Méthodologie; Sciences sociales -- Recherche -- Méthodologie; Empirische Sozialforschung; Interview; Test; Enquête sociale; Méthode d'évaluation; Méthodologie; Méthodologie de recherche; Questionnaire; Sciences sociales; Survey-onderzoek; Vragenlijsten; Aufsatzsammlung
Notas: Includes bibliographical references (p. 547-602) and index
Descrição: Preface -- Chapter 1. Methods for testing and evaluating survey questions / Stanley Presser, Mick P. Couper, Judith T. Lessler, Elizabeth Martin, Jean Martin, Jennifer M. Rothgeb, and Eleanor Singer -- Part I. Cognitive interviews. Chapter 2. Cognitive interviewing revisited : a useful technique, in theory? / Gordon B. Willis -- Chapter 3. The dynamics of cognitive interviewing / Paul Beatty -- Chapter 4. Data quality in cognitive interviews : the case of verbal reports / Frederick G. Conrad and Johnny Blair -- Chapter 5. Do different cognitive interview techniques produce different results? / Theresa J. DeMaio and Ashley Landreth -- Part II. Supplements to conventional pretests. Chapter 6. Evaluating survey questions by analyzing patterns of behavior codes and question-answer sequences : a diagnostic approach / Johannes van der Zouwen and Johannes H. Smit -- Chapter 7. Response latency and (para)linguistic expressions as indicators of response error / Stasja Draisma and Wil Dijkstra -- Chapter 8. Vignettes and respondent debriefing for questionnaire design and evaluation / Elizabeth Martin -- Part III. Experiments. Chapter 9. The case for more split-sample experiments in developing survey instruments / Floyd Jackson Fowler, Jr. -- Chapter 10. Using field experiments to improve instrument design : the SIPP methods panel project / Jeffrey Moore, Joanne Pascale, Pat Doyle, Anna Chan, and Julia Klein Griffiths -- Chapter 11. Experimental design considerations for testing and evaluating questionnaires / Roger Tourangeau -- Part IV. Statistical modeling. Chapter 12. Modeling measurement error to identify flawed questions / Paul Biemer -- Chapter 13. Item response theory modeling for questionnaire evaluation / Bryce B. Reeve and Louise C. Mâsse -- Chapter 14. Development and improvement of questionnaires using predictions of reliability and validity / Willem E. Saris, William van der Veld, and Irmtraud Gallhofer -- Part V. Mode of administration. Chapter 15.
Written and edited by leading experts, this volume offers an overview of and solid foundation in up-to-date survey questionnaire issues, concerns, and responses. This work has been prepared in conjunction with an international conference on the topic (in November 2002) by the Survey Research Methods Section of the American Statistical Association, the American Association for Public Opinion Research, the International Association of Survey Statisticians, the Council of American Survey Research Organizations, and the Council of Marketing and Opinion Research. The book covers cognitive interviewing, interaction analysis, response latency, respondent debriefings, vignette analysis, split-sample comparisons, statistical modeling, mode of administration, and special populations. It also considers these topics in light of emerging techniques and technologies. The book's authors include more than two-dozen eminent professionals in a variety of fields related to survey methodology and questionnaire development. Many tables, figures, and references, as well as an extensive glossary, supplement the high quality discussion throughout the text
Títulos relacionados: Série:Wiley series in survey methodology
Editor: Hoboken, NJ John Wiley & Sons
Data de criação/publicação: c2004
Formato: xvi, 606 p ill 24 cm.
Idioma: Inglês

Links

Methods for testing and evaluating survey questionnaires

Stanley Presser 1950-

Hoboken, NJ John Wiley & Sons c2004

Buscando em bases de dados remotas. Favor aguardar.