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Strategic modelling and business dynamics a feedback systems approach

John D. W. Morecroft (John Douglas William)

Chichester, England John Wiley & Sons Hoboken, NJ c2007

Localização: EPELM - Esc. Politécnica-Bib Eng Elet., Mec. e Naval    (65.012.123 M813s )(Acessar)

  • Título:
    Strategic modelling and business dynamics a feedback systems approach
  • Autor: John D. W. Morecroft (John Douglas William)
  • Assuntos: Decision making -- Simulation methods; Business -- Simulation methods; Social systems -- Simulation methods; System analysis; Computer simulation; Entscheidungsfindung; TOMADA DE DECISÃO (ADMINISTRAÇÃO EXECUTIVA); SIMULAÇÃO; Simulation; Strategisches Management; Unternehmen
  • Notas: Includes bibliographical references and index
  • Descrição: Ch. 1. The appeal and power of strategic modelling -- Ch. 2. Introduction to feedback systems thinking -- Ch. 3. Modelling dynamic systems -- Ch. 4. World of showers -- Ch. 5. Cyclical dynamics and the process of model building -- Ch. 6. The dynamics of growth from diffusion -- Ch. 7. Managing business growth -- Ch. 8. Industry dynamics -- oil price and the global oil producers -- Ch. 9. Public sector applications of strategic modelling -- Ch. 10. Model validity, mental models and learning
    "John Morecroft's book is an ideal text for students interested in system modelling and its application to a range of real world problems. The book covers all that is necessary to develop expertise in system dynamics modelling and through the range of applications makes a persuasive case for the power and scope of the approach. As such it will appeal to practitioners as well as students." "Strategic modelling based on system dynamics is a powerful tool for understanding how firms adapt to a changing environment. The author demonstrates the appeal and power of business modelling to make sense of strategic initiatives and to anticipate their impacts through simulation. The book offers various simulators that allow readers to conduct their own policy experiments"--Reviews, book jacket
  • Editor: Chichester, England John Wiley & Sons Hoboken, NJ
  • Data de criação/publicação: c2007
  • Formato: xxxiv, 430 p. ill. 25 cm. 1 CD-ROM (4 3/4 in.).
  • Idioma: Inglês
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  • Realização: ABCD-USP USP   Logos de Redes Sociais: Freepik

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