Impacts of perceived country image, institution image and self-image on students' intention to study abroad: a study in Hanoi, Vietnam

Nghiêm-Phú, Bình ; Nguyễn, Thành Hưng

Journal of marketing for higher education, 2020-01, Vol.30 (1), p.26-44 [Periódico revisado por pares]

New York: Routledge

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