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Coopetition and innovation. Lessons from worker cooperatives in the Spanish machine tool industry

Basterretxea, Imanol ; Charterina, Jon ; Landeta, Jon

The Journal of business & industrial marketing, 2019-10, Vol.34 (6), p.1223-1235 [Periódico revisado por pares]

Santa Barbara: Emerald Publishing Limited

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  • Título:
    Coopetition and innovation. Lessons from worker cooperatives in the Spanish machine tool industry
  • Autor: Basterretxea, Imanol ; Charterina, Jon ; Landeta, Jon
  • Assuntos: Alliances ; Collaboration ; Competition ; Cooperation ; Cooperatives ; Globalization ; Innovations ; Machine tool industry ; R&D ; Research & development ; Sales
  • É parte de: The Journal of business & industrial marketing, 2019-10, Vol.34 (6), p.1223-1235
  • Descrição: Purpose This paper aims to investigate how the implementation of the inter-cooperation principle among Spanish machine-tool cooperatives helps them to coopete–collaborate with competitors, in their innovation and internationalization processes and achieve collaborative advantages. Design/methodology/approach The paper uses a multi-case approach based on interviews with 15 CEOs and research and development (R&D) managers, representing 14 Spanish machine tool firms and institutions. Eight of these organizations are worker-cooperatives. Findings Worker-cooperatives achieve advantages on innovation and internationalization via inter-cooperation (shared R&D units, joint sales offices, joint after-sale services, knowledge exchange and relocation of key R&D technicians and managers). Several mutual bonds and ties among cooperatives help to overcome the risk of opportunistic behaviour and knowledge leakage associated to coopetition. The obtained results give some clues explaining to what extent and under which conditions coopetitive strategies of cooperatives are transferable to other types of ownership arrangements across sectors. Practical implications Firms seeking cooperation with competitors in their R&D and internationalization processes can learn from the coopetitive arrangements analyzed in the paper. Social implications Findings can be valuable for sectoral associations and public bodies trying to promote coopetition and alliances between competitors as a means to benefit from collaborative advantages. Originality/value Focussing on an “ideal type” of co-operation–cooperative organizations – and having access to primary sources, the paper shows to what extent (and how) strong coopetitive structures and processes foster innovation and internationalization.
  • Editor: Santa Barbara: Emerald Publishing Limited
  • Idioma: Inglês
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  • Realização: ABCD-USP USP   Logos de Redes Sociais: Freepik

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